Respect people and privacy.
Use fictional examples or nonpersonal observations for introductory work. Avoid collecting names, faces, locations, health information, or private family details.
Keep a faithful record.
Write what happened, including unexpected results. Identify uncertainty, correct mistakes, and describe changes to the method. An inconclusive result can still teach something useful.
Credit contributions.
Record sources and distinguish your own work from help you received. Publication requires a clear rights and consent process, suitable review, and a way to correct the scientific record.